Purus Vitas Privacy Policy
Effective Date: January 1, 2025
Purus Vitas respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy outlines how we collect, use, and safeguard your data when you visit our website (www.purusvitas.com) or engage with our services. By using our website, you consent to the practices described in this policy.
1. Information We Collect
We collect the following types of personal information when you interact with Purus Vitas:
A. Information You Provide to Us
- Name, email address, phone number, and shipping/billing address when you make a purchase or create an account.
- Payment details (processed securely through third-party payment processors; we do not store payment card details).
- Customer support inquiries and communication history.
B. Information Collected Automatically
- IP address, device information, and browser type.
- Website usage data, including pages visited, time spent on pages, and referral sources.
- Cookies and tracking technologies to enhance user experience and provide personalized content.
C. Information from Third Parties
- We may receive information from business partners, marketing platforms, and social media integrations if you choose to engage with us through third-party services.
2. How We Use Your Information
Purus Vitas uses the data we collect for the following purposes:
- Order Processing & Fulfillment: To deliver products, process transactions, and provide customer support.
- Account Management: To create and manage user accounts and personalize user experiences.
- Marketing & Communication: To send promotional offers, newsletters, and updates based on your preferences (with opt-out options available).
- Website Optimization: To analyze site performance, track engagement, and improve functionality.
- Legal Compliance & Security: To comply with applicable laws, prevent fraud, and protect against security threats.
3. How We Share Your Information
Purus Vitas does not sell or rent your personal data. However, we may share information under the following circumstances:
- Service Providers & Partners: With third-party vendors who help with order fulfillment, payment processing, and customer support.
- Legal Requirements: If required by law, court order, or government authority.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new entity.
- Marketing & Analytics: With trusted partners for advertising and analytics purposes, ensuring compliance with privacy regulations.
4. Cookies and Tracking Technologies
We use cookies, web beacons, and similar technologies to:
- Personalize user experiences.
- Track website performance and analytics.
- Serve targeted advertisements.
You can manage cookie preferences through your browser settings or opt-out of personalized ads through industry opt-out programs.
5. Data Security Measures
We implement industry-leading security measures to protect your personal data:
- Encryption & Secure Transactions: All transactions are processed through encrypted connections.
- Access Controls: Restricted access to personal information only to authorized personnel.
- Regular Security Audits: We conduct security assessments to mitigate risks.
Despite these precautions, no data transmission over the internet can be 100% secure. Users should take steps to protect their personal information online.
6. Your Rights and Choices
Depending on your jurisdiction, you may have the following rights regarding your personal data:
- Access & Correction: Request access to the information we hold about you and correct inaccuracies.
- Data Deletion: Request deletion of your personal data, subject to legal obligations.
- Opt-Out of Marketing: Unsubscribe from promotional emails at any time.
- Restrict Processing: Request limitations on how we process your data.
To exercise any of these rights, please contact us at [Insert Contact Email].
7. Data Retention Policy
We retain personal information for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, and resolve disputes.
- Customer account data: Retained as long as your account is active.
- Transaction data: Retained for record-keeping and legal compliance.
- Marketing data: Retained until you opt out.
8. Third-Party Links and External Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of external sites. We encourage users to review third-party privacy policies before providing personal data.
9. Compliance with Privacy Laws
Purus Vitas complies with applicable privacy laws, including but not limited to:
- California Consumer Privacy Act (CCPA) – Providing rights to California residents regarding personal data.
- General Data Protection Regulation (GDPR) – Protecting the data rights of EU users.
- Children’s Online Privacy Protection Act (COPPA) – We do not knowingly collect data from children under 13.
10. Updates to This Privacy Policy
We may update this Privacy Policy periodically. If significant changes are made, we will notify users via email or through an announcement on our website.
Last Updated: [Insert Date]
11. Contact Information
If you have any questions or concerns regarding our Privacy Policy, please contact us at:
Thank you for trusting Purus Vitas with your privacy. We are committed to protecting your personal information while providing the best possible experience.